How To Define Brand Awareness
In online marketing we hear more and more about brand awareness, but without defining what it is and why it is important. You are in...
The Brand Reputation
Brand reputation refers to the entire set of evaluations, perceptions, and expectations that each person involved directly or indirectly in a company's projects, has towards...
Customer Journey: What it is
Do you keep track of your customers' customer journey? Identifying the journey your potential customers take between the time they get to know you until...
Piano di Marketing O Piano Marketing: Cos’è
The Marketing Plan or Marketing Plan, is a very important tool at the basis of any business or entrepreneurial project. In fact, the Marketing Plan...
Monitoring An E-Commerce: The Best Tools
E-commerce monitoring is of paramount importance to understand whether the Web site is working properly, to carry out an evaluation of Web Marketing activities, and...
Inventory Inventories Of An E-Commerce Store, What They Are And How To Manage Them
he inventories of an e-commerce store are the inventories of goods for sale. Because the inventory management mode has changed completely in recent years, physical...
What is Funnel Marketing
Funnel marketing leads audiences along increasingly complex and sophisticated paths to turn strangers into loyal customers, motivate them to purchase and turn them into brand...
The Editorial Plan For The Blog: What It Is And How To Create And Organize The PED
To grow your business and expand it in the marketplace, you need to ensure your brand presence online. Online communication requires the creation of quality...
Reader Personas: What They Are And How To Create Them For The Blog
If you want to have a successful blog you have to focus on people, on your readers, you can't do otherwise. Sure, Keyword analysis and...
Brief sul copywriting: Cos’è E Come Crearlo
If you are a Copywriter and your job is to produce content of various kinds both online and offline, this article is definitely for you....